Although it has been about for many centuries, “wild posting” could be the current rage for item offerings and events which have a need for an “in-your-face” style of promotion. You have got no doubt noticed wild postings as you walked via an urban location where construction web page barricades are plastered together with the dozens and even numerous posters for any rock concert. Or, you might have seen a huge selection of posters for the movie “Spiderman” displayed around the side of a developing. Yes, which is wild posting.
For a huge selection of years Wild Posting Advertising signs along highways or around the side of buildings was a common method to promote. From time to time men and women opposed it; you could know the expression “post no bills” which was normally observed around the side of buildings. I guess these posted signs were deemed an early version of graffiti.
Recently, this strategy has been made use of for technology goods for instance cell phones and high speed web solutions. AT&T posted banners for the “fastest world wide web in town for $14.99 a month” on an overpass in downtown Los Angeles. Microsoft used wild posting for its MSN “butterfly” by using a “static-cling” style poster, which was easily removed and did not harm the surface where it was posted.
Know far more about – Guerilla marketing
Mainstream companies are turning to wild posting because it is inexpensive; all it requires is printing and minimum wage labor. Also, it is demographic-specific since you can pinpoint the exact city block where you want the posting to go. For instance, you can post near a football stadium or an amphitheater where persons walk by after a major sporting or music event. Wild posting works 24/7 or, at least, until someone takes it down or posts something on top of it.
Could it work for your business? If your customer walks a certain route or drives by a certain location frequently, it just could possibly.